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Component: Automated Activities

Component: Automated Activities

Description

Automated Activities are system-driven actions executed without user intervention. They are used to:

  • Set or update data fields and flags

  • Trigger downstream behaviour (routing, tasks, events)

  • Enforce timing and sequencing

  • Capture system decisions for audit purposes

In the current environment, automated activities are:

  • Built on TM-style constructs and data dictionaries

  • Heavily intertwined with routes and configuration tables

  • Often used as workarounds to compensate for design gaps elsewhere

Over time, this has led to:

  • Activities firing incorrectly or inconsistently

  • Hidden dependencies that are poorly understood

  • Activities acting as de facto controls or decision logic

Option 1: Continue on PCC Upgrade Plan

Lift and shift automated activities as-is

Action

  • Lift and shift all automated activities from PCC 1.1.1 into PCC 2.4.

  • Preserve existing triggers, logic, and sequencing.

  • Make only technical adjustments required for compatibility.

Target State Score

2 / 5

Change Impact

2 / 5

  • No visible change to users.

  • Minimal operational disruption.

Business Benefit

1 / 5

  • No improvement to activity quality or reliability.

  • Existing defects and inefficiencies persist.

What this option gets

  • Faster migration path.

  • Reduced behavioural testing effort.

  • Preservation of existing system behaviour.

What this option does not get

  • No reduction in unnecessary or redundant activities.

  • No correction of known misfires.

  • No improvement in explainability or audit clarity.

  • No reduction in downstream noise (tasks, events, route churn).

Key Risks and Considerations

Business Risk

  • Continued reliance on fragile automation.

  • Activities remain opaque and hard to govern.

  • Persistent operational frustration.

Delivery Risk

  • Subtle behavioural differences in PCC 2.4 may expose latent defects.

  • Harder to diagnose issues post-migration.

Accelerator

  • Cursor can catalogue activities and dependencies.

  • Limited uplift without remediation.

Option 2: Pivot to Target State

Redesign automated activities during the PCC 2.4 upgrade

Action

  • Redesign automated activities from first principles.

  • Rationalise triggers, sequencing, and purpose.

  • Align activities tightly to SM decisioning and redesigned routes.

  • Remove legacy workarounds.

Target State Score

4 / 5

Change Impact

5 / 5

  • Significant change to system behaviour.

  • High dependency on segmentation, routes, and data readiness.

  • Extensive testing and retraining required.

Business Benefit

4 / 5

  • Cleaner automation model.

  • Reduced long-term technical debt.

  • Improved clarity and governance.

What this option gets

  • Simplified and intentional automation.

  • Reduced operational noise.

  • Better audit defensibility.

What this option does not get

  • Behavioural continuity.

  • Fast delivery.

  • Easy validation of edge cases.

Key Risks and Considerations

Business Risk

  • High change fatigue.

  • Risk of unintended behaviour shifts.

Delivery Risk

  • Very high design and testing effort.

  • Strong sequencing dependencies.

  • Elevated go-live risk.

Accelerator

  • Cursor can support redesign and rationalisation.

  • Acceleration constrained by interdependencies.

Option 3: Tactical Activity Remediation (Preferred)

Fix known issues in PCC 1.1.1, then migrate automated activities as-is

Action

  • Retain the existing automated activity framework.

  • Remediate known issues in PCC 1.1.1, including:

    • activities firing incorrectly

    • duplicate or redundant activities

    • broken or unnecessary triggers

  • Remove unused or obsolete activities.

  • Migrate the cleaned activity set into PCC 2.4 alongside routes.

Target State Score

3 / 5

Change Impact

3 / 5

  • Limited behavioural change.

  • Targeted fixes rather than wholesale redesign.

  • Manageable testing effort.

Business Benefit

3 / 5

  • Improved reliability and predictability.

  • Reduction in noise and downstream impacts.

  • Preserves operational familiarity.

What this option gets

  • Safer migration path.

  • Reduced defect risk post-upgrade.

  • Improved audit clarity without destabilising execution.

  • Avoids duplicating redesign effort during the upgrade.

What this option does not get

  • Fully modernised automation design.

  • Structural simplification aligned to a pure target state.

  • Removal of all historical design compromises.

Key Risks and Considerations

Business Risk

  • Some inefficiencies remain.

  • Risk of incremental fixes expanding in scope.

Delivery Risk

  • Requires disciplined scope control.

  • Coordination required between remediation and migration.

Accelerator

  • Cursor can:

    • inventory all automated activities

    • identify misfires and redundant logic

    • flag high-risk or high-noise activities

    • support controlled remediation

  • This enables a pragmatic clean-up without destabilising the platform.

Overall Assessment

For Automated Activities, Option 3 provides the best balance.

  • Option 1 carries forward known defects.

  • Option 2 introduces excessive risk at scale.

  • Option 3 improves stability, preserves audit continuity, and reduces migration risk.

 

 

 
 
 

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